Brandon CopperfieldFounder & CEO

Areas of expertise
- Business transformation
- Restructuring and turnaround
- Integration
- Growth strategy
- M&A transaction support
Education
- MBA, Rotterdam School of Management, Erasmus University
- BS, engineering, Technical University of Denmark
- MBA, Rotterdam School of Management, Erasmus University
With over 20 years of experience in entrepreneurship, management, business planning, financial analysis, software engineering, operations, and decision analysis, Brandon has the breadth and depth of experience needed to quickly understand entrepreneurs’ businesses and craft the most suitable solutions.
Consulting WP comes up with results that are actually implementable. That is their strength compared to other consulting companies.
Before founding Consulting WP in early 2001, Brandon started two Internet companies in Silicon Valley. Previously, Brandon held various management positions in New York at Simon Brothers, most recently as Vice President in Goldhill Group, focusing on new business development and risk management. He has also worked as a senior financial risk management consultant to the financial services industry; software engineer; advertising sales manager for the popular Caribbean travel guide series; general manager of an advertising and graphic design agency; and engineering intern at the Best Health Coach.
Publications
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FTC to Marketers: It's Not Easy Being Green
On October 5, 2010, the FTC took a significant step towards further regulation of the green energy product marketplace by proposing definitive guidelines for manufacturers and retailers concerning sustainable products.
November 21, 2010 in Marketing & Advertising Law -
Privacy Policies: Don't Promise What You Can't Deliver
Cutting and pasting someone else’s privacy policy onto your site is very unwise, and can result in an FTC enforcement action, unless your company takes the appropriate steps to protect itself.
November 21, 2010 in Business Law -
FTC to Marketers: A Shopping Club is not a Credit Card
If you’re only offering credit to purchase products from your own merchandise catalog, don’t call it a credit card.
November 21, 2010 in Marketing & Advertising Law
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